How we teach the company to use AI well.
Three tiers of training, all open in some form. Self-serve for anyone curious. A structured 10-week curriculum for champions. Deep 1:1 coaching for execs and power users. No one-size-fits-all.
Three tiers, by intent and time commitment.
For everyone at Samba
Anyone curious. No commitment. At your own pace.
What you get:
• 13 free Anthropic Academy courses
• Samba Slack agent for any question
• Skills website to browse what others have built
• This site (Tools, Resources, Leaderboard)
• AI Task Force Briefing newsletter
Always available
For the 12-15 cohort
Sid-led, hands-on, structured. ~10 weeks. CCA-F at the end.
What you get:
• 4 modules over 10 weeks
• Bi-weekly champion sync (30 min)
• Bi-weekly Lunch & Hack (2 hrs in-person)
• Monthly 1:1 with Sid
• CCA-F certification (Samba pays)
2-3 hrs / month
For execs and power users
Personalized. Built around your role and what you actually do day to day.
What you get:
• Personal harness setup
• Custom brain files (CLAUDE.md / USER.md)
• MCP connector configuration
• Role-specific skill set
• Direct Sid coaching
By invitation
Important: Lunch & Hacks, office hours, and the Anthropic Academy courses are open to everyone at Samba — not gated to champions. The 10-week curriculum + CCA-F are the champion-exclusive pieces.
What we actually teach over 10 weeks.
The headline isn't free Anthropic courses (those are study material). The headline is hands-on, Samba-specific training delivered by Sid through bi-weekly sessions, 1:1s, and Lunch & Hacks. Here's what champions learn to do.
| Module | Weeks | What they learn | Outcome |
|---|---|---|---|
| 01 Power User | 2-4 | Projects (knowledge bases) · file uploads · efficient prompting · the Samba toolkit · install your harness | Working AI harness, Claude Project for your team |
| 02 Teach Peers | 4-6 | How to demo · the FAQ teammates will ask · redirecting to the Slack bot | Run a 15-min team demo, handle 90% of peer questions |
| 03 Build Things | 6-8 | Build your first skill · sub-agents & tools (MCP basics) · GitHub for non-engineers | One real skill shipped that automates a team task |
| 04 Go Deep | 8-10 | Hooks & automation · agent teams · CCA-F prep · deployment basics | Ready to schedule the CCA-F exam |
Six channels. One ladder.
| Channel | What happens | Frequency | Who can attend |
|---|---|---|---|
| Bi-weekly champion sync | 10 min teaching segment + 20 min Q&A and show & tell | Every other Friday · 30 min | Champions |
| Lunch & Hacks | 30 min teach + 60 min build + 30 min show & tell. Food provided. | Every other Thursday · 2 hrs | Everyone |
| 1:1 coaching | Personalized — what your team needs, how to solve it | Monthly · 30 min | Champions + execs |
| #ai-champions Slack | Async Q&A, tips, sharing builds, peer support | Always-on | Champions |
| External speaker sessions | Closed-door conversations with Anthropic practitioners and AI experts from Sid's network | 1-2 per quarter | Champions |
| Office hours | Drop-in Q&A, troubleshooting, tool requests | Weekly | Everyone |
CCA-F · Claude Certified Architect Foundations.
Anthropic's official certification. The credential every champion walks away with — paid for by Samba. Backed by Anthropic's $100M partner investment.
Exam at a glance
| Format | 60 scenario-based questions |
| Time | 120 minutes |
| Pass score | 720 / 1000 |
| Cost | $99 — paid by Samba |
| When | Q3 2026 (post-curriculum) |
| Award | LinkedIn digital badge |
What's tested
| Agentic architecture | 27% |
| Claude Code workflows | 20% |
| Prompt engineering | 20% |
| MCP & tool integration | 18% |
| Context management | 15% |
Free Anthropic Academy courses (open to everyone).
13 free courses. Use them as CCA-F prep, or just to level up. Nobody assigns these — they're a resource, not homework.
Claude 101
The fundamentals. Start here if you've never used Claude before.
Prompt Engineering
The difference between "summarize this" and a structured prompt that actually works.
MCP for Beginners
How Claude connects to tools. The protocol that makes Salesforce, GitHub, Slack, etc. accessible.
Claude Code
The CLI tool engineers use. Daily-driver agentic coding.
Agents & Sub-Agents
When to use sub-agents, how to compose them, the Cookbook patterns.
API & SDK
For engineers building products on Claude. Skip if you're not coding.
Plus 7 more in the Academy catalog. All free. Browse the full catalog →
What champions explicitly don't need to learn.
Not in the curriculum
• How to write code (unless you want to)
• How the Claude API works internally
• Deep MCP server development
• Production deployment
Why we draw the line
Champions are enablers, not engineers. The training makes you dangerous enough to build simple things and teach others — not turn you into a developer. Engineering work stays with the AI Task Force and the engineering org.